Users have become more sophisticated about dealing with spam; fully 71% of email users use filters offered by their email provider or employer to block spam. Users also report less exposure to pornographic spam, which to many people is the most offensive type of unsolicited email.
Spam has not become a significant deterrent to the use of email, as some observers speculated it might when unsolicited email first began flooding users' inboxes several years ago. But it continues to degrade the integrity of email. Some 55% of email users say they have lost trust in email because of spam.
These results are based on a survey conducted by Princeton Survey Research Associates, Intl. for the Pew Internet & American Life Project between February 15 and March 7, 2007. Interviews were conducted with 2,200 adults, including 1,492 Internet users. To read more about this survey, click here.
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